Many people associate Twibbons with the square (1:1) format, since this size works well for most social media profile pictures. However, Twibbons are not limited to square designs.
For example, you can create designs in formats such as:
1:1 (square) – commonly used for profile photos
9:16 (vertical) – suitable for Instagram Stories or other vertical posts
Other custom layouts depending on your campaign needs
This flexibility allows campaign creators to design Twibbons that fit different platforms, layouts, or campaign styles, instead of being restricted to a square format.
When choosing your format, consider where supporters are most likely to share the image. For example, a square format may work well for profile photos, while a vertical format may be more suitable for story-based posts.